Promote Your Session

Congratulations on being selected as a presenter at IDEA2026! To help build buzz and generate awareness of both your session and the conference, we strongly encourage you to promote your participation as a presenter on social media.

IDEA is here to help - please read on for resources and instructions on how to move forward.

Promote Your Session on Social Media

Posting on both your personal and professional social media channels helps you reach prospective attendees, position yourself as a thought leader, and strengthen your organization’s brand.

Consistent, relevant, and engaging posts—along with active participation in industry conversations—are key to building awareness and helping audiences understand the value of your session.

With a collective groundswell of engagement on social media, we can elevate your profile, expand the reach of the IDEA2026 conference (#DistrictEnergy2026), highlight the benefits of district energy, and drive attendance to your presentation.

If you need assistance, please contact Jason Beal at jason.idea@districtenergy.org.

Promote Your Presentation Early and Often

To help you promote your session on social media, I have included a Social Media PowerPoint (.ppt) slide that you can edit (shown above) to include your photo and session title. Once edited, you can save the file as a .png or .jpeg file and upload the image in your post.

There are 2 slides in this deck. Slide 1 is the template you use to create your social media image. Slide 2 is an example of what your final slide would look like, with photo, title of session, day/time of session and your name. This is the slide you will save as a .png/.jpeg to post.

To add your photo to slide 1, simply click on the “click icon to add picture” button and select your headshot.
To add your session title and date speaking in the “Click to Add Text” box. The slide deck provided includes the template and examples of the slide as you go through the process. Once you have your slide designed, save that slide as a .png or .jpeg which you can then upload into social media.
Download Social Slide
Please note - you do not have to use this slide, but we strongly encourage you to post something similar to increase visibility of your session and promote the conference. 

I have also included Bitly (or shortened) links to direct attendees to the IDEA2026 Home page, Education Schedule, Registration page, and exhibitors page (if your company is exhibiting as well). Those are listed below, and can be cut and pasted into your post as you see fit, whether it be in the text of your post or in the comments section.

Education Schedule- https://bit.ly/IDEA2026Schedule

Below are a few sample posts to get you started. Be sure to tag IDEA and your colleagues or co-presenters to boost reach and engagement. Also, include any relevant hashtags (4 is best) to help others find your post. A list of relevant hashtags is below as well. 
PLEASE contact Jason Beal if you have any issues.

#DistrictEnergy2026 #DistrictEnergy #YouOughtaBeInOttawa #SustainableCities #Sustainability #IDEA2026ConnectingNetworks

Also, you can consider using hashtags specific to your session, like 

  • #ThermalEnergy
  • #DistrictHeating
  • #DistrictCooling
  • #ThermalEnergyNetworks
  • #EnergyInfrastructure
  • #Decarbonization
  • #CleanEnergy
  • #EnergyTransition
  • #SustainableCities
  • #UrbanEnergy
  • #DataCenters
  • DistrictEnergyDataCenters
 

First Post/Two Months Out

Excited to be presenting at IDEA2026 in Ottawa this June!

If you’re working in district energy, this is where the real conversations happen—practical insights, proven solutions, and a chance to connect with peers tackling the same challenges. I’ll be sharing [brief topic/teaser], and looking forward to learning from the incredible lineup of speakers across 100+ sessions - hope to see you there.

One Month Out

The countdown is on. Just one month until I present at IDEA2026. I hope you can join me for my session, [your topic] and can't wait to share my expertise and connect with others working on similar challenges. Who’s planning to be in Ottawa?

Week Before

One week out from IDEA2026 and you can feel the momentum building!


I’ll be taking the stage to speak about  [your topic], giving you practical takeaways you can actually use. They have a great program planned with over 100 sessions - I hope to meet you in Ottawa.